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| When Does A Blog Start Making Money Posted: 09 Mar 2010 12:41 AM PST
I have a blog. It is less than a year old, has 8 post in it and it has not been updated for nearly 9 to 10 months. The blog has no regular readers, no subscribers, minimum incoming links, has a Page rank of 1 and absolutely no comments. Traffic to the blog is about 10 uniques per day all by courtesy of Google. It took about 3 weeks for this blog to register it’s first hit from Google. This blog makes about $15 per month from Adsense, which means the daily average is 50 cents. That 50 cents does not mean I am getting 5 ten cents clicks daily from the 10 hits. That would be a fantastic 50% CTR which I doubt any Adsense publishers can achieve. No, the total clicks I get is not more than 13 per month. There are weeks that I don’t get even a single click. The fact that it can make around $15 is because most of the clicks pays more than a dollar each. I don’t complain about the lack of earning from this blog because I know it is my own doing. If I had worked as hard on that blog as I had been working on this, earnings would have quadrupled. I also understand that if I had used any other way of monetization other than Adsense, I will not be even seeing 50 cents per month. 10 hits per day isn’t exactly a gold mine. So you see, it is vital that you understand the reasons why some blogs makes so much and why some blogs makes so little. My reason was simple and straight forward. Yours could be a lot more complex but when you think deeper, it all boils down to common sense. First, Understand Your Own Blog Strange as it might sound, lots of people do not even understand their own blogs and what they plan to achieve with their blogs. If you have a blog, go now and start pondering over it. What do you want your blog to do. Make money from CPC Ads like Adsense or money from promoting affiliate products? Money can be made from Adsense even if you have low but targeted traffic because it cost them nothing to make a click and you get paid. To promote affiliate products, you need a larger base of visitors because affiliate products involves forking out money. Only about 3 person out of a 100 are willing to do that. Then, Understand Your Traffic Once you understand your blog, then you will have an easier time understanding your traffic. For example, traffic to a blog which has been optimized as a meta blog, that is a blog about blogging, will not make much from Adsense. That is because most of the visitors already has a blog and most are already blind when it comes to seeing Adsense Ads. If you do not already know, Adsense are for noobs and newbies who have not even found out that there is another browser called Firefox. These are the people who clicks on everything in their way because they have lots of fun discovering new things in the Net. Someone who has already matured to the state where they are ready to start a blog, thus searching for information on blogging tips and landing on your blog, will already know about Adsense. God forbid if they will be clicking on any Adsense Ads from now on. On the other hand, if you are getting tons of these traffic, then you have a good chance to make money from promoting affiliate products like eBooks about blogging, Blog Themes, Blog Hostings and any products related to improving their blogging experience. Remember though, for every 100 clicks, only about 2 or 3 will actually buy something. Understand your traffic, understand how they normally convert and you will save yourself going through a lot of stressful hours. Change To The Right Traffic If you now understand your blog and you feel the traffic you are getting are not the ones that will benefit you, you can change your traffic. Yes, you actually can “change” traffic midway. It is always not too late to change traffic. All you need to do is to optimize your new keywords and it is easier than doing it on a new blog. If your blog already has some authority and Page Rank, no matter in what niche, you can write a post on a totally different topic and chances are that post will get indexed and ranked within the next 24 hours. Change your Blog Title, change your meta descriptions, change your anchor text when doing your link building. Google will detect the change very quickly and you will see a change in your traffic within a few weeks. It does not even matter if your URL has nothing to do with your new keywords. Your blog is already a trusted one so Google will grant you that trust. Know The Reasons Why Your Blog Do Not Make Money. If you dig into my archives, you will see some very old post by me complaining and ranting about my blog going nowhere. It was a period where I did not know or understood the reasons why. Once I learned and knew why, I was at peace with myself and every one else for that matter. It is important that you know the reasons for knowing gives you a chance to change. With the right knowledge you can apply the right remedy. Even if you are too damn lazy or uninspired to make the change, you will not feel bad because you already know why. Like me, you can always postpone what should be done today till tomorrow. The fun part is, there is always a tomorrow and we will never run out of it. That’s why I love how God made this world to be.  You are cordially invited to add your opinions and comments for When Does A Blog Start Making Money Related posts:
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